What does an SEO consultant do

[saramaria5356]

First of all, you should know that SEO and SEM are different things. SEO stands for Search Engine Optimization , or search engine optimization, and SEM stands for Search Engine Marketing or search engine marketing. While SEO focuses on natural and organic search engine positioning, SEM focuses on advertising on these search engines to improve positioning. Therefore, an SEO and SEM expert is a professional who is dedicated to web optimization or positioning through organic actions in the first case and paid marketing actions in the second.

What does an SEO consultant do? Their work focuses on applying strategies that favor the visibility of a website in search engines, which would mainly benefit traffic, but at the same Phone Number List time the value of the site. And to achieve this, it uses different alternatives that can be, link patterns, optimization of web architecture, keyword research, optimization of existing content, study of metrics and much more. Other functions include avoiding penalties for SEO, preventing or solving penalties, especially from Google, and employing.



On Page and Off Page SEO strategies . 4 reasons to hire an SEO expert Now you know, hiring an SEO expert provides a series of advantages for your site that will make your brand much more recognized and stronger. According to a 2019 study by Statista, search traffic generated 65% of total ecommerce sessions , with 33% generated through organic search and 32% through paid search. For this reason, if you want your site to appear within the first results of Google searches, an SEO and SEM expert must be on your team. But if you still have doubts, here are 4 reasons why an SEO expert is the key to success for your digital marketing strategy: 1. Because you really understand digital marketing One of the main reasons for hesitation when hiring an SEO expert.