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This change has been reflected most heavily in the marketing sphere, with video advertisements changing from thirty-second commercials to two-second quick-scroll ads. Because of these findings, many brands have switched their campaign styles to reflect these short attention spans. Instagram Ivory Coast Phone Number stories, tiktok, snapchat, and more have pioneered new ways to deliver short-form content to consumers. But does that mean long-form content is irrelevant? The answer is no. In fact, many brands are finding that long-form video content creates engaged and loyal customers.

In a world where smartphones are the most-used Ivory Coast Phone Number media devices worldwide, it is easy to assume that short-form content would be paramount. But, now more than ever, it is important to be diverse in your media advertising strategies in order to keep up with competitors. The benefits of long-form video long-form video may seem expensive, time-consuming, and complicated. But Ivory Coast Phone Number currently, the average adult spends around 6 hours per day watching video content. That means that the demand for fresh video content is increasing and businesses need to be delivering.





Here are a few reasons you should jump on the long-form bandwagon. It creates a connection with your audience one of the main benefits of long-form video content is that it Ivory Coast Phone Number creates a story that can humanize your brand. Getting people to care about a brand can be difficult, but one of the best-proven methods of creating lasting consumer relationships is through emotional engagement. By Ivory Coast Phone Number using long-form video content, you have the opportunity to create an emotional bond with consumers and to create personality in your brand. Don’t sleep on long-form content just because it seems time-consuming. Your customers will put in the time, so you should too. Story aids memory creating a narrative is one of the oldest proven ways to create a lasting memory.