The difference between press kits and media kits is no longer Korea WhatsApp Number Data clear, because they are both accessed through shared sites. So, what is required in a press kit ? The Forbes page states that the press kit includes general company information ( company overview ), product or service information, logo, media assets (photos or videos), contact details and other materials. Here are the details. 1. General Company Information ( Company Overview ) First, general company information can be in the form of a description sheet containing the company's background.
Whether it was when the business started, location, or history. This information is often called boilerplate . You can also include infographics or statistics that support your story. For example, number of customers, company growth, number of countries partnering with the company, and so on. Make sure the fact sheet is concise, concise and clear, fit on two pages. Apart from that, make sure the information makes it easy for journalists to quickly copy and paste to reduce misinformation. As in the previous point, you can create this document in PDF or Microsoft Word format, so that journalists can easily open it from their cellphone, tablet or laptop.